A police chief in Bangkok, Thailand instituted a new policy for Bangkok cops in 2007. They have to wear pink Hello Kitty armbands with hearts on them as punishment for misbehaving. This punishment could be for just about anything: breaking the law, littering, showing up late to work, parking in the wrong place.
"This new twist is expected to make them feel guilt and shame and prevent them from repeating the offense, no matter how minor. Kitty is a cute icon for young girls. It's not something macho police officers want covering their biceps.
In early experiments, the unconventional punishment hasn't worked. Instead of feeling shame, the officers just took them home as souvenirs.