Peeps are marshmallow candies produced by Just Born known mostly as chick or bunny shapes sold around Easter. More than 1 billion of them are made every year.
In 1953, Just Born acquired the Rodda Candy Company which had hand produced Peeps (though they had a different name at the time). Before being purchased by Just Born, the Rodda Candy Company made each Peep in a painstaking hand-forming process, which took 27 hours for each one.
The Peeps, in chick form only back then, were squeezed out of a tube one at a time and the eyes were hand painted on. Once the company’s ownership changed, however, the production of Peeps was greatly sped up by way of a mass production line.
The time it takes to create them has decreased as technology has improved, and today it takes around six minutes to create a Peep- of course they aren’t made one by one. The machines used to create them make 3,500 every minute.
Of course eating them is the LEAST fun thing you can do with Peeps, check out this video of us at the office Peep-Jousting